< PreviousPMV RENTAL POWER LIST 2023 COVER STORY 10 PLANT / MACHINERY / VEHICLESwww.plantmachineryvehicles.comMAY 2023COVER STORY 11 PLANT / MACHINERY / VEHICLESwww.plantmachineryvehicles.comMAY 2023 D ue to the blitzkrieg of construction projects in the region, GCC rental businesses are fl exing their muscles to secure a sizable portion of the global equipment rental industry, which is anticipated to reach $225 billion by 2032. Rental fi rms provide construction companies access to a wide range of specialised equipment that they may not own or need to use on a regular basis. These equipments includes cranes, bulldozers, excavators, forklifts, scaff olding, generators, and more. By renting these machines, construction companies can complete their projects effi ciently and on time. Acknowledging the importance of these companies, PMV Middle East has a prepared a list of top rental fi rms in the region. While preparing the list we have kept their development and achievements in past 12 months in mind.The companies included in the ‘Rental Power List 2023’ are prominent equipment suppliers that have strong corporate organisation, market leadership , working culture, and consumer-centric strategy. Based on the information such as fl eet size, rental operations, project updates, and achievements for the period 2022-23 through various sources, we have a prepared the list. These companies are known for inspiring innovations in the rental industry, and are generally ahead of the curve in adopting latest technologies, processes, and training programs. We would like to make it clear that the list is not a ranking of any kind. Andy Carter, general manager of Dayim Equipment Rental, MENA region DAYIM EQUIPMENT RENTAL S ince the beginning of 2022, Dayim has made major investments in the expansion of its fl eet and facilities, telematics implementation, and dealership operation. The company currently has a fl eet size of over 5,000 units of equipment across a wide range of assets and is active in four GCC countries, Saudi Arabia, Qatar, Kuwait, and Bahrain with eight depots and additional localised hubs. Last year, the company invested heavily in new equipment, bringing in new fl eets to widen the range of equipment in its fl eet as well as retiring old fl eet to ensure one of the youngest average fl eet ages in the region. According to Andy Carter, general manager of the MENA region at Dayim Equipment Rental, “The regional market outlook for 2023 is extremely positive at the moment as we enter into a cycle of new growth. Currently, the mega projects in Saudi Arabia are one of the main drivers of growth, as some of these projects start to gain traction and get off the ground. “However, across the region as a whole, we see an increase in activity that will help us to continue to deliver strong growth in 2023 and beyond across the region.” On outlook, he said, “The company also expects a focus on increasing QHSE standards, and our clients are still requiring to drive effi ciency and productivity. That is where we come in. We can off er very high levels of service and quality to our customers. We have the existing infrastructure on the ground and can call on our regional cover to support customers across the GCC.” On key factors driving growth, he said, “As a provider of a broad range of equipment across all disciplines, it is diffi cult to single out one particular area of growth as we are seeing this across the fl eet. This includes power, air, material handling, and powered access.” On future prospects, he said, “We are also seeing a signifi cant increase in demand for our green and more sustainable solutions. As the market starts to focus more in this area, we work very closely with our customers to understand their needs and deliver tailored solutions where required.” On fl eet expansion, he said, “In addition to our core product range, we are also adding more specialist products like energy storage, GS and aviation equipment, temperature control, nitrogen generation, boosters, and more support for pipeline works. “The company recently expanded its Damam depot and is moving to its new purpose built 25,000 square- meter facility.” He said,“Supply chain issues have caused us to delay our regional expansion, but we will continue to drive ahead with these plans to allow us to fully support our client base in the region.” He revealed, “Also, following the success of our Manitou Dealership, we will also be looking to add other agencies to off er both the rental and sales option to our clients that comes in line with our aim to provide our customers with a complete one stop shop solution for all their PMV needs.” He said, “There have been so many interesting and exciting projects we have supported in the last year that we cannot mention them all here but the ones that stand out of us in particular are our success in securing the PMV fulfi lment centre for the AMMALA and Red Sea Project for the Red Sea Development Company, our work on supporting the World Cup in Qatar, our support of the Formula 1 races in Bahrain and Jeddah so far this year and Saudi Aramco Emergency Equipment Services.” COVER STORY 12 PLANT / MACHINERY / VEHICLESwww.plantmachineryvehicles.comMAY 2023 Khaled Kamal, general manager, EJAR MACHINERY RENTAL ALTERNATIVES (EJAR) M achinery Rental Alternatives (EJAR), a fully-owned subsidiary of Jeddah- based Zahid Group, provides equipment rental solutions to a wide range of sectors. It is bullish on its business prospects in Saudi Arabia in the wake of a number of mega projects launched by the government. According to Khaled Kamal, general manager of EJAR, “One of the key factors that is driving the growth of the equipment rental industry in Saudi Arabia is the country’s increasing focus on mega construction projects and infrastructure development. Saudi Arabia has been investing heavily in infrastructure and urban development projects, such as the NEOM megacity, Riyadh Metro, and the expansion of the holy cities of Mecca and Medina.” He said another factor that could drive the growth is the rising trend towards cost optimization and operational effi ciency. Many companies in Saudi Arabia may opt for renting equipment instead of purchasing it outright, as it could off er them signifi cant cost savings and fl exibility in managing their operations. EJAR boasts a fl eet of over 3,000 machines – a diverse inventory of earthmoving, material handling, compaction, power generation, aerial platforms, forklifts, porta toilets, light towers, golf carts, compressors and welding, skid-steer loaders, warehousing equipment, telehandlers, wheel loaders, backhoe loaders, mini excavators, sweepers, scrubbers, power washers, site dumpers, basket trucks, and Bauer – available for short-term and long-term rental through six branches and nine depots across the country. Asset utilisation is also expected to remain a critical factor in the equipment rental industry in Saudi Arabia in 2023, he said, while adding that rental companies may need to optimise asset utilisation by leveraging advanced technologies such as telematics, and IoT to monitor equipment performance, identify maintenance needs, and improve overall effi ciency. Furthermore, they may need to adopt new business models such as short- term rentals, which can help increase asset utilization and generate more revenue. EJAR’s primary goal is to provide tailored solutions to meet the unique needs of their clients by off ering a diverse range of specialised equipment and machinery for rent and sale to industries including building and construction, oil and gas, industrial, mining, and events. “EJAR’s positioning of a multi-specialist rental machinery company can be defi ned as the unique value proposition. This positioning distinguishes our company from its competitors and helps our customers understand the advantages of choosing our services,” Kamal said. EJAR’s experience over the last 20 years has enabled the company to maintain its position as a rental market leader in KSA in addition to the recent contributions to the realisation of Saudi Vision 2030. EJAR supplied a variety of equipment and solutions for all of the Kingdom’s most prominent projects in the main focused industries of building & construction, industrial, food & beverage, event, oil & gas, mining as well as others, he said. On the expansion of the fl eet, he said, “One of the key strategies to expand our rental fl eet is to invest in new equipment models and brands that meet the changing needs of our customers. Additionally, we have also introduced new suppliers to our portfolio, such as CAT forklifts, JLG products, DULEVO sweepers, DULEVO scrubbers, and Trime Solar light towers to diversify our product portfolio and off er customers more options to choose from, be it rental, used or new options.” Renting equipment can be a more cost- eff ective and fl exible option for contractors and end-users who have short-term or seasonal projects, or who have a limited budget for equipment acquisition, he said. Renting also allows contractors and end- users to access a wide range of equipment without the upfront cost of purchasing and maintaining it. Moreover, renting equipment can provide signifi cant benefi ts in terms of operational effi ciency and productivity. COVER STORY 13 PLANT / MACHINERY / VEHICLESwww.plantmachineryvehicles.comMAY 2023ACCESS HIRE MIDDLE EAST AL FARIS GROUP AJI HEAVY EQUIPMENT RENTAL (ALEC) ATLAS COPCO RENTAL A ccess Hire Middle East is the Middle Eastern division of Access Group, boasting the thousands of privately owned elevated working platform (EWP) machines. The company facilitates the hiring, selling, servicing and transporting of world leading brands in some of the most remote locations. It claims to have work with market leaders such as Genie, JLG and Merlo, its robust fl eet has an average age of just 3.2 years to ensure total reliability and quality. E stablished in January 2016 by Dean Jones and Hannes Van Graan as a related business of ALEC Engineering and Contracting, AJI Heavy Equipment Rental has grown into a market leading supplier of a diverse range of rental equipment. AJI was established primarily to improve safety standards and condition of the equipment that was being off ered in the market and to meet the demand for high quality rental equipment. “We do equipment rental, with or without operators, as well as off er a full range of services which include training, equipment sales and service & maintenance contracts of customer owned equipment,” the company said in a statement. The company claims that it has expertise in working in heights. In a statement posted on its website the company said The company said in a statement on its wesbite, “We are also the leading re-sellers of new and used access equipment,” the company said while adding that besides Middle East, the company operates extensively throughout the world with offi ces in the USA, UK, China and Australia. The company specialises in a huge range of elevating work platforms, telehandlers, forklifts, reach stackers, generators, lighting towers, air compressors and other such equipments. It said, “At Access Hire we are able to deliver on jobs of any size, no matter how big or remote. In addition to its extensive fl eet, it also has own service department which is operational 24 hours a day, 7 days a week. Our specialised service technicians and service vans allow us to perform repairs and maintenance with ease and effi ciency, thus minimising costly downtime.” it off ers comparatively newer fl eet from the world’s leading manufacturers that enable it off er all the latest innovations and technologies for rental throughout the UAE. Equipment reliability is ensured by ongoing compliance with the manufacturers’ recommended service and maintenance programs. Comprehensive inspections are performed and backed up by regionally experienced, factory trained teams, the company said. F ounded in 1992, Al Faris Group is a GCC-based specialist in heavy lifting, heavy transport, and energy solutions. The company has a fl eet of over 2500 cranes and heavy equipment, including diff erent types of mobile and crawler cranes, hydraulic modular trailers, low bed and fl atbed trailers, off road trucks, fork lifts, manlifts, jacking and sliding systems, earth movers, and temporary power equipment. The company claims that A tlas Copco is a world- leading provider of sustainable solutions, off ering products and services focused on productivity, energy effi ciency, safety, and ergonomics. The company was founded in 1873, is based in Stockholm, Sweden, and has a global reach spanning more than 180 countries, operating either through Atlas Copco customer centres or Atlas Copco distributors. Specialty rental is a division within Atlas Copco’s Power Technique business area headquartered in Belgium that has been operating since 2007 and off ers specialty rental solutions under several brands around the globe. Atlas Copco Rental Middle East, North Africa & India is a leading specialised rental solutions provider of compressed air, power, fl ow, steam, and nitrogen rental equipment and services. Regional its comprehensive network of depots and dedicated teams of professionals are ready to fully serve clients’ need, using local knowledge and global experience while upholding the highest standards of quality, safety and integrity across all its operations. In a statement posted on its website, the company said that it continuously invest in the latest technologically advanced equipment with economical performance resulting in cost saving for our clients. “Our fl eet of equipment is owned and maintained by AL FARIS, allowing us to deploy a wide range of equipment. Apart from the quality of the equipment, we provide a strong commitment to investment in the development of HSE practices which is our focus across all our operations,” the company said. operations for the MENA and India regions are managed from the head offi ce in Abu Dhabi, UAE, along with a head offi ce in Jubail, Saudi Arabia; depot in Erbil, Iraq; customer centre in Cairo, Egypt; and a depot in Pune, Maharashtra for the Indian market. Atlas Copco Rental maintains a large fl eet for complete industrial rental solutions for every application including oil & gas (upstream, midstream, or downstream), petrochemicals, manufacturing, and power plants. In addition to a wide range of industrial machinery, Atlas Copco Rental supplies accessories such as hoses, pipes, and manifolds. COVER STORY 14 PLANT / MACHINERY / VEHICLESwww.plantmachineryvehicles.comMAY 2023BYRNE EQUIPMENT RENTAL GERMAN GULF ENTERPRISES BLUE FIN HEAVY EQUIPMENT RENTAL JOHNSON ARABIA B yrne Equipment Rental was founded in the UAE in the early 1990s and since then has grown to become one of the largest plant and equipment rental companies in the Middle East. With 20 operational bases, covering the UAE, KSA, Kuwait, Oman and Bahrain, the company has a fl eet of over 14,000 items of plant and a dedicated team of over 1500 people. Byrne off ers high-quality equipment rental solutions to a broad variety of industry B lue Fin Heavy Equipment Rentals, LLC is the newest addition to the Blue Fin Group of2 Companies. The company claims that its business operations are structured to make sure it meets the needs of its clients. Every job taken by the company s client- oriented. “Our drive is off ering every one of our clients the equipment of the highest quality for smooth workfl ow. When you lease our equipment, we do everything possible to ascertain that your project runs successfully and that the equipment is safe and deliver value for your money,” the company wrote in a statement. The company off ers products such as diesel generators, air compressors, offi ce containers, fl atbed trailers, welding machines sectors including but not limited to oil and gas; construction and infrastructure; events; manufacturing and logistics; retail and commercial; marine and ports; defense and military; and medical. The range of equipment is diverse and ever growing for applications in power generation, sanitation, material handling, temporary buildings, mobile lighting, air and steam, cargo containers, welding, hoist and access, power access and climate control. The company claims that its product range is built upon our successful ‘one stop shop’ model approach, satisfying all equipment rental requirements across multiple industries. Its rental fl eet carried the latest brands of equipment and technology, enabling operational effi ciency through equipment rental and lease solutions. and other necessary equipments. Blue Fin claims it has over 20 years of experience in the heavy equipment rental business and it has ISO 9001:2008 certifi cation. It also claims that its provides smart solutions to its customers that give them optimum quality at the least possible cost. It also deals with specifi c equipment for a variety of sectors including oil and gas, construction, infrastructure, and industries. S ince its establishment in 1974, German-Gulf Enterprises Ltd. is involved providing technical solutions and services to cater to the needs of the various industries that include construction, oil & gas, aviation, ship building, marine engineering and hospitality industries. German-Gulf Enterprises Ltd. are Pioneers in the concrete pump business, excavator hire as well as industry leaders in hydraulic repairs and supply including market leading welding and cutting products. Last year, the company partnered with French hydrocarbon major TotalEnergies to install solar J ohnson Arabia is a mobile crane and aerial work platforms (AWP) hire company based in United Arab Emirates, which off ers cost-effi cient and versatile lift engineering solutions to the petrochemical, civil engineering, construction, industrial, utilities, aviation, marine and other industries and clients. The AWP specialised company was established in 1999, and is one of the most valuable market leader that sets trends and records around the region with dedicated and professional staff committed to excellence in safety, maintenance, availability, reliability and total cost eff ectiveness. From its initial location in Dubai, the company has expanded its operations in Oman, Saudi Arabia, Kuwait and Bahrain. It currently operates its own fl eet of approximately 250 mobile crane and aerial work platforms.The company claims that it has built photovoltaic (PV) rooftop at its facility in Dubai Investments Park, United Arab Emirates. It claims that one of its main corporate priorities is to grow its sustainability actions to reduce its carbon footprint. The company is committed to promoting the emergence of renewable technologies and has chosen to sign with TotalEnergies to use solar energy at its local facility in Dubai. The company represents over 50 leading global brands, with 6 major divisions across six locations in UAE and Qatar, supplying top-quality products to clients and supporting them with dedicated, world-class maintenance services. GGE provides high-quality equipment and solutions, supported by the timely availability of spare parts, plus reliable after-sales services, exceeding customer expectations with the highest degree of consistency, thereby achieving market leadership. a strong reputation for providing reliable and cost eff ective but above all safe crane & access solutions for more than twenty years, and is is dedicated to the welfare of its employees and committed to provide the very best services to its customers and partners. The company said it will be looking at enhancing its products and services in the coming months and years and will be expanding into many diff erent regions. Last year,It also announced a expansion in its equipment fl eet, inducting cranes and access equipment,. COVER STORY 15 PLANT / MACHINERY / VEHICLESwww.plantmachineryvehicles.comMAY 2023MANLIFT GROUP O.RENTALS NFT SPECIALIZED IN TOWER CRANES RAPID ACCESS M anlift claims a leadership positition the fi eld of lift rentals in many countries, serving professionals who work at heights in any type of industry. As a specialist in lift renta, the company has garnered a signifi cant position in the construction industry, technical engineering, painting industry and cleaning sector. Besides this, many organisations in the region trust Manlift to be a reliable partner for rental N FT Specialized in Tower Cranes is the sole distributor for famous brands such as Manitowoc Potain, GJJ/ORBIT and PEGA. For the past 35 years, NFT has been helping the regional construction industry in meeting engineering and logistic challenges and has therefore acquired an excellent understanding of stakes, constraints and ways of working in the construction business. Based in Abu Dhabi, the capital of the United Arab Emirates, NFT enjoys a strong presence in the GCC and Middle East and is seeing its business grow beyond the region. The company is currently located in Asia, Europe, Africa and most recently North America. At present, NFT team is composed of more than 1,000 qualifi ed technicians and employees, based all over the world. Its fl eet is continuously growing and it accounts now more than equipments, the company said in a statement. Since 2008 Manlift has gone from strength to strength experiencing strong growth and brand exposure whilst innovating and adapting to the ever-changing, emerging market. The group has a rental fl eet size of over 2,600 machines, among which over 1000 machines are available in the Middle East. Manlift has also launched digital tools including the Manlift Rental App that also allows training booking, augmented reality (AR) and BIM. Recently, the company has announced the opening of new facility in Qatar, where it has established a strong presence in providing aerial work platforms (AWP) and temporary power solutions. The company claims that its new tailor made depot in Qatar will bring together its aerial work platform (AWP) and power divisions together in a depot over 10,000 square metres. 2,000 tower cranes, more than 500 hoists and a complete available stock of spare parts. According to the company, its strength resides in the fact that it is able to supply cranes or equipments to any construction project type or take up any technical challenge. Its product portfolio includes small self-erecting cranes as well as much bigger slewing cranes like the impressive Potain MD 3200 able to carry up to 80 tonnes. it also off ered hoist models range from 1 to 4 tonnes lifting capacity. E stablished in 2006, ORENTALS LLC is the owner of the O.rentals brand and the rental and leasing arm of Al Shirawi Enterprises LLC. O.rentals is a one-stop-shop for rental solutions in the construction, material handling and warehousing industries. The company’s facility is built over the 32,520 square metres, based in Dubai Investments Park, provides stellar features, which ensure maximum uptime, fl exibility, reliability and effi ciency. Solutions that comes as part of O.rentals service delivery R apid Access is one of the leading provider of powered access solutions in the Middle East. It operates from nine depot locations across the GCC, including the UAE, KSA, Bahrain, Qatar, Kuwait and Oman. The company owns a diverse fl eet of more than 4,500 machines to enable safe, productive, and successful work at every height. As a part of Europe’s largest and the world’s third largest specialist rental business, Loxam Group, the group claims that it can help you reach new boundaries in your working at height challenges. “With safety, productivity and convenience at the heart of all we deliver, our products and services can help you to achieve your working at height goals, whatever the task,”the company while adding that it owns the region’s largest and most diverse fl eet including a include: Electric & Diesel Forklifts, Warehouse Equipment, Heavy- duty crawler cranes – 100 tonnes, 120 tonnes, 180 tonnes, 280 tonnes; diesel generators – 30KVA to 1500KVA. The equipment provided comes from the world’s leading suppliers such as STILL, Liebherr, Manitou, SCANIA, Cummins and Kirloskar. The company claims that it understands how reduced labour, material costs and streamlining current status of a service contract directly impacts construction sector’s bottom- line. It has a full-fl edged complex in Dubai, ably assisted by service management tools and facilities that keep equipment in constant operational readiness for problem- free performance on-site. It claims that it procures all equipment from the world’s leading suppliers and its skilled maintenance and repair team ensure maximum uptime, reliability, effi ciency, and fl exibility for all customer operations. complete range of electric and diesel scissors and boom lifts to ensure it can supply the right machine for every requirement It also provide training courses enabling delegates to work safely and eff ectively at height. The company said, “Courses delivered by our team professional instructors include those accredited by the International Powered Access Federation (IPAF), the Prefabricated Access Suppliers’ and Manufacturers’ Association (PASMA).” COVER STORY 16 PLANT / MACHINERY / VEHICLESwww.plantmachineryvehicles.comMAY 2023HYUNDAI AND SK ON PLANS TO SET UP BATTERY CELL PRODUCTION IN US WITH INVESTMENT OF $5BN H yundai Motor Group (the group) has announced its plans to set up an electric vehicle (EV) battery cell production joint venture in the US with partner SK On. The Group affiliates Hyundai Motor Company, Kia Corporation and Hyundai Mobis each approved the plan at their respective board meetings. In November 2022, the group signed a memorandum of understanding (MOU) with SK On to secure EV battery supply for North America. The total investment amount for the joint venture is expected to be approximately $5 billion, with the Group and SK On each holding a 50% stake. Through the joint venture, both parties plan to establish an EV battery cell plant in Bartow County, Georgia, close to the group’s US production facilities, including Hyundai Motor Manufacturing Alabama, Kia Georgia and Hyundai Motor Group Metaplant America. The new plant is expected to start manufacturing battery cells in the second half of 2025 with an annual production capacity of 35 GWh, which is sufficient to support the production of 300,000 EVs. Highlights of the project • Total investment amount to be $5 billion with Hyundai Motor Group and SK On each taking a 50% stake • The EV battery cell plant to be constructed in Bartow County, Georgia, U.S., with the aim of producing battery cells, starting in the second half of 2025 • The new plant to annually produce 35 GWh of EV battery cells, enough to produce 300,000 all-electric vehicles • The joint venture to help accelerate the Group’s electrification efforts by providing a stable supply of batteries for EV production in the US Hyundai Mobis will assemble battery packs using cells from the plant, then supply them to the group’s US manufacturing facilities for production of Hyundai, Kia and Genesis EV models. The joint venture further accelerates the group’s electrification efforts and bolsters its position as an EV leader in the US market with a stable battery supply to support the production of highly competitive EV models. SK On has been a strategic partner for the group and both have been working together on the production of globally renowned EV models, such as Hyundai IONIQ 5, Kia EV6 and Genesis GV60. SK Group is South Korea’s second-largest conglomerate with more than 175 operating companies that have a combined annual revenue of $139 billion and more than 100,000 employees globally. SK’s operating companies are focused on four major areas: energy, advanced materials, life sciences and digital. PLANT / MACHINERY / VEHICLESwww.plantmachineryvehicles.comMAY 2023 OPINION 17 BATTERIES 17CASE CONSTRUCTION PLANS TO RAMP UP MANUFACTURING CAPACITY C ase Construction Equipment, a part of CNH Industrial, is planning to increase the capacity of its Pithampur plant in the central Indian state of Madhya Pradesh, and has earmarked an investment of around $6.5 million for the purpose. Speaking to PMV Middle East on the sidelines of an event for media personnel from India, Africa, the Middle East and Asia Pacifi c region at its state-of-the-art manufacturing facility at Pithampur, Matteo Calo, AME & APAC CE product management, says that besides moving 4,000 of its 15,000 units annual production of skid steer production to the plant, the company is also looking at expanding the production capacity in the same location, and is scouting for land near the existing plant. The company has reported around $23 billion revenue in 2022, thus registering around 20% growth over the previous year. The company claims that the innovative approach adopted by them has helped the company to achieve a signifi cant improvement in sales despite facing several challenges such as disruptions in global supply-chain, volatility in commodity prices, and world-wide chip shortages. The Pithampur manufacturing facility, built in 1989, is one of the brand’s eight manufacturing hubs. Spread across 40 acres of land, the facility operates according to the company’s CNH Business System (CBS), which involves all employees across the entire organization to drive greater accountability, agility, effi ciency, and safety. FEATURE PLANT / MACHINERY / VEHICLESwww.plantmachineryvehicles.comMAY 2023 18FEATURE 19 PLANT / MACHINERY / VEHICLESwww.plantmachineryvehicles.comMAY 2023Next >