DECEMBER 2021 AN ITP MEDIA GROUP PUBLICATION ALL EYES ON HORECA After 50 years of consumer success, Goody Professional is taking the F&B industry by storm INSIDE! 24-PAGE CATERER MAGAZINE,,,,,,,,,,,,,,,,,, WINTER Reconnect with loved ones & make new memories on your next break with us! 25% OFF Up to @DoubleTreebyHiltonDubaiMSquare | @TheSpiceTreeDubai | @LarteCaffeDubai | Dxbmk.Social@Hilton.com + 971 4 217 5100 | www.hilton.com/en/hotels/dxbmkdi 20% Discount for non HiltonHonors members, where members get addtional 5%. Scan code to get the offer directly without any promocode. | Breakfast can be added with additional charges. | Offer is subject to availibility. BOOK DIRECT Welcome to the World of Industrial Chic! °360 Dubai City View | Family Rooms & Suites | Premium Wi-Fi Three Swimming Pools | Four Restaurants & Cafes cccctttt wwwwlllllovovovov dedededed oonenenenesss &&&&& mamamamakkekekeke nnnnewewewew RReReReReccccecececechhhhh lldd ooooneesss &&wwwwiwiwiwiwiththththcocococonnnnnnnneeee ories on your next break with us!memoriextt breakt bron yoemousIn this issue 3 December 2021 hoteliermiddleeast.com Features 10 How Goody Professional is providing restaurants and hotels with industry- leading Food Service solutions 16 A deep dive into the past, present and future of the hotel eco-system in Saudi Arabia The changing face of hospitality in KSA Find out more about Goody Professional THIS MONTHIn this issue hoteliermiddleeast.com December 2021 4 Regulars 8 Checking In 15 Talking Heads 24 Checking Out 26 Secret Hotelier Dur Hospitality’s CEO discusses KSA’s future We check out an international opening We check in to Jeddah’s new City Yard hotelThe word 5 December 2021 hoteliermiddleeast.com Paul Clifford, group editor Hello, Ever since the current Hotelier team first visited Saudi Arabia at the beginning of 2020 we’ve wanted to create this, an issue made exclusively for you. It may have taken a little longer than we hoped (another unexpected effect of Covid), but I am very proud that it’s finally here. To say that we’re excited about KSA in 2022 and beyond would be a huge understatement. Put simply, there’s no more dynamic and forward-looking destination in the world right now. In this issue we take an in-depth look at the country’s hotel industry, speaking to custodians of some of the Kingdom’s most long-standing properties, and those entrusted with its next generation of resorts. The feeling amongst everyone is one of immense pride and enthusiasm for the future. We’re looking forward to this magazine being a part of that vision. I hope you enjoy the next 50 pages and I look forward to seeing some of you in person soon. Published by and © 2021 ITP MEDIA GROUP FZ-LLC The publishers regret that they cannot accept liability for error or omissions contained in this publication, however caused. The opinions and views contained in this publication are not necessarily those of the publishers. Readers are advised to seek specialist advice before acting on information contained in this publication, which is provided for general use and may not be appropriate for the readers’ particular circumstances. The ownership of trademarks is acknowledged. No part of this publication or any part of the contents thereof may be reproduced, stored in a retrieval system or transmitted in any form without the permission of the publishers in writing. An exemption is hereby granted for extracts used for the purpose of fair review. PO Box 500024, Dubai, UAE Tel: +971 (0)4 444 3000 Web: www.itp.com Offi ces in Abu Dhabi, Dubai, London & Mumbai ITP Media Group CEO Ali Akawi Managing Director Martin Chambers Group Editor Paul Cliff ord Editorial Deputy Editor Yousra Zaki Tel: +971 4 444 3255 email: yousra.zaki@itp.com Reporter Josh Corder Tel: +971 4 444 3358 email: josh.corder@itp.com Advertising Commercial Director Sally Whittam Tel: +971 4 444 3348 email: sally.whittam@itp.com Advertising Manager Richard Mobbs Tel: +971 4 444 3592 email: richard.mobbs@itp.com Sales Manager Shrief Ali Tel: +971 4 444 3989 email: shrief.ali@itp.com International Sales Manager Amanda Stewart Tel: +44 7908 117 333 email: amanda.stewart@itp.com ITP Live General Manager Ahmad Bashour Tel: +971 4 444 3549 email: ahmad.bashour@itp.com Studio Art Editor Gerald Du Designer Junemar Tulipas Photography Senior Photographers Efraim Evidor, Adel Rashid Staff Photographers Aasiya Jagadeesh, Fritz John Asuro, Ajith Narendra Production & Distribution Group Production & Distribution Director Kyle Smith Production Manager Denny Kollannoor Production Coordinator Mahendra Pawar Senior Image Editor Emmalyn Robles Circulation Distribution and Circulation Manager Evijin Pathrose Distribution Coordinator Avinash Pereira Circulation Executive Rajesh Pillai Marketing Director of Awards and Marketing Daniel Fewtrell ITP Group CEO Ali Akawi CFO Toby Jay Spencer-Davieshoteliermiddleeast.com December 2021 8 House Hotel Jeddah City Yard CHECKING IN A Design Hotels property in the middle of the action in Jeddah. Here’s what makes the latest Kerten venture so important 9 December 2021 hoteliermiddleeast.com It is often the likes of Red Sea Project, Diriyah Gate and NEOM that people reference when discussing the future of Saudi’s hospitality and tourism industries. While each of these giga-projects are poised to transform the Saudi economy and image immensely, the Vision to modernise the Saudi lifestyle and itineraries applies to projects big and small. Well before the 2030 nish line, House Hotel Jeddah City Yard presents modern Saudi hospitality at its nest: Artistic, authentic and relaxed. In the heart of the action The House Hotel Jeddah City Yard is located in an up-and-coming mixed-use lifestyle complex of the same name. The City Yard will come to have food markets, pop-up retail spaces, weekend organic markets, music and art festivals and other cultural activities. It all ties in with House Hotel’s brand, which is focused towards ‘travellers in the know’. City Yard owners Pure Hotels aim to create a place in Jeddah for entrepreneurial networking, socialisation and people-watching. Saudi’s first Design Hotel The Kerten Hospitality-operated hotel is in fact part of the illustrious Design Hotels portfolio. Reserved for only the most design-focused and charming properties, House Hotel Jeddah City Yard is the only Saudi hotel on the list and the second from the Middle East – the rst being Form Hotel in Dubai, UAE. Design Hotels is a portfolio of privately owned hotels around the world that show creative expression and offer culturally- rooted hospitality along with “cutting- edge” design and architecture. What’s behind the Kerten Being part of Kerten Hospitality, the House Hotel in Jeddah isn’t just a hotel, it’s a mixed-use space made for hotel guests and non-hotel guests alike. With airy co-working spaces, easy access to the local markets, and F&B venues built around socialisation, it is a tting brand for one of Jeddah’s most ambitious social areas. A social spaceNext >