< Previous100 MOST INFLUENTIAL ARABS 2024 In his leadership role at Mubadala, Al Mubarak has been instrumen- tal in guiding the company’s remarkable transformation over the past two decades. Under his lead- ership, Mubadala has experienced substantial growth through a combina- tion of organic expansion, strategic acquisitions, and mergers, propelling it into a $276bn enterprise with a global presence spanning more than 50 countries and operating from six inter- national offices. Embracing a global perspective and entrepreneurial spirit, Mubadala has emerged as a responsi- ble sovereign investor, committed to generating sustainable financial returns for its shareholder, the government of Abu Dhabi. A commitment to public service Beyond his commercial endeavours, Al Mubarak holds various key positions within the UAE and Abu Dhabi governments, underscoring his influence and commitment to public service. Since 2006, he has been a member of the Abu Dhabi Executive Council, providing stra- tegic guidance and oversight on matters of economic and financial importance. As a founding member of Abu Dhabi’s Supreme Council for Financial and Economic Affairs, he contributes to shaping the emirate’s economic policies and priorities. Furthermore, his role as the Presidential Special Envoy to China since 2018 underscores his diplomatic acumen and efforts to strengthen bilateral relations. Providing guidance to businesses In addition to his governmental roles, Al Mubarak plays an instrumental role in steering the direction of several signifi- cant businesses. He serves on the boards of prominent enti- ties such as the Abu Dhabi National Oil Company (ADNOC), where he contributes to shaping the region’s energy land- scape. As the chairman of the boards of the Emirates Nuclear Energy Corporation, Abu Dhabi Commercial Bank, Emirates Global Aluminium, and City Football Group, he provides strategic leadership and oversight, ensuring these organisa- tions operate effectively and achieve their objectives. Al Mubarak co-chairs important bilateral forums such as the Abu Dhabi-Singapore Joint For um and the UAE-France Strategic Dialogue, facilitating dialogue and cooperation between nations. His involvement in such initiatives demonstrates his commitment to fostering international partnerships and driv- INVESTMENT KHALDOON AL MUBARAK Managing Director and Group CEO Mubadala Investment Company 60 May 2024arabianbusiness.com 61 100 MOST INFLUENTIAL ARABS 2024 ing economic development. Additionally, as a member of the New York University Board of Trustees, he contributes to the advancement of education and academic excellence on a global scale. About Mubadala Investment Company Mubadala Investment Company is a sovereign investor that manages a diverse portfolio of assets and investments in the UAE and abroad, to generate sustainable financial returns for its shareholder, the government of Abu Dhabi. Mubadala is investing and partnering at the leading edge of global growth and innovation to create opportunities for future generations. Today, Mubadala is a $276bn business that spans six continents with interests across multiple sectors and asset classes. Headquartered in Abu Dhabi, Mubadala also has offices in London, Moscow, New York and Beijing. Mubadala embarked on the renewable energy journey early with the establishment of Masdar in 2006, a key player in global utility-scale renewable projects. Recognising the gravity of climate change as an existential threat, Mubadala is actively working to reduce its carbon footprint and strate- gically investing in industries that shape the future. Aligned with the forward-looking vision of the UAE government, Mubadala has pledged to achieve net-zero greenhouse gas emissions across its global portfolio and corporate activities by 2050. In collaboration with governments, businesses, and industry leaders worldwide, Mubadala is deploying capital across sectors with a strong emphasis on clean energy infra- structure and renewable energy. Investments in critical tech- nologies such as energy storage, clean hydrogen, and carbon capture underscore Mubadala’s commitment to advancing the transition to a low-carbon economy and decarbonising challenging sectors. Mubadala is investing and partnering at the leading edge of global growth and innovation to create opportunities for future generations To underscore their commitment to ESG principles, Mubadala established the Responsible Investing Unit in 2021. This dedicated unit plays a key role in driving the integration of ESG principles and practices throughout the organisation. Mubadala’s comprehensive approach to responsible investing is outlined in its Responsible Investing Policy, a guiding framework that shapes their sustainable investment journey. Recent key investments Mubadala Investment Company will be part of a group of entities deploying $132.71m into US private equity investor Warburg Pincus-backed Avanse Financial Services. Other investors include Kotak Pre-IPO Opportunities Fund and Avendus Future Leaders Fund. Also, Seventy Second Invest- ment Company, a wholly owned unit of Mubadala’s Mamoura Diversified Global Holding, received clearance from India’s fair-trade regulator to buy a stake in Manipal Health Enter- prises, one of the country’s biggest healthcare facilities. Mubadala has recently finalised a definitive agreement to acquire KELIX bio, a specialised pharmaceutical firm dedicated to providing advanced generics in emerging markets. This strategic move aims to bolster the development of the UAE’s life sciences sector, positioning the nation as a global leader in this critical industry while fostering economic diversification. Established in November 2020, KELIX bio has rapidly expanded its footprint by acquiring manufacturing facilities in key locations such as India, Egypt, Malta, and Morocco. Through this strategic move, Mubadala seeks to propel the UAE’s national life sciences agenda forward, positioning the country as a hub for innovation and excellence in pharma- ceutical manufacturing. Mubadala has also made a strategic investment in Avanse Financial Services, a leading non-bank- ing financial company in India. 100 MOST INFLUENTIAL ARABS 2024 62 May 2024 JASSEM ALZAABI Chairman e& With a Master’s Degree in Business Administration from London Business School, Alzaabi boasts decades of diverse experience across multiple sectors. In addition to his current role at e&, he currently occupies several prominent positions in the UAE. He serves as the secretary general of the Supreme Council for Financial and Economic Affairs and is a member of the Abu Dhabi Executive Council. Additionally, he holds chairmanship roles across multiple entities, including the Abu Dhabi Department of Finance, Abu Dhabi Pension Fund, and MODON Properties PJSC. He also serves as the vice chairman of the Central Bank of the UAE and the Abu Dhabi Holding Company (ADQ). Alzaabi is also a board member of significant organisations such as the Abu Dhabi Investment Authority (ADIA), Abu Dhabi National Oil Company (ADNOC), and First Abu Dhabi Bank (FAB). He is also involved as a board member of Tawazun Council and Q Holding PJSC, along with being a member of the Committee of the Education and Human Resources Council. About e& In April 2024, e& has announced the launch of Wider Web for mobile device browsers, coinciding with World Autism Aware- ness Day. This free-to-use browser extension is designed to cater to the needs of autistic users, providing a customisable, sensory-friendly web-browsing experience. The launch of Wider Web for mobile follows the introduc- tion of Wider Web for desktop browsing in 2021, developed in collaboration with the Ministry of Community Development (MoCD). This innovative solution aims to enhance accessi- bility, empowering individuals on the autism spectrum to navigate the internet with ease. Developed in collaboration with local psychologists and extensively tested by users with autism, the extension instantly transforms standard web pages into autistic-friendly ones. The Wider Web extension blocks distracting pop-ups, disables video auto-play, customises fonts, adjusts colours, and simplifies website interfaces, offering a calmer browsing experience. The newly released mobile extension also includes an AI-powered summariser feature, condensing lengthy articles into clear, concise paragraphs to facilitate easier digestion of information. Also in April 2024, e& UAE announced its membership in MEF, a global industry association comprising network, cloud, security, and technology providers. This strategic step reinforces the digital telco’s commitment to delivering top-tier network solutions and ensuring seamless connec- tivity for its customers across the region. As a member, e& UAE will join MEF’s exclusive ecosys- tem of over 200 leading technology, cloud, and network providers. It will also introduce MEF 3.0 Carrier Ethernet services and Lifecycle Service Orchestration (LSO) automa- tion API standards aligned with MEF’s Network-as-a-Service (NaaS) Industry Blueprint. Achieving seamless interopera- bility with partner ecosystems and implementing automation are crucial elements of e& UAE’s strategy for delivering comprehensive digital innovations. TECHNOLOGYarabianbusiness.com 63 100 MOST INFLUENTIAL ARABS 2024 SUSTAINABILITY KHALED AL HURAIMEL Group CEO BEEAH Group Raising the bar of sustainable living in the UAE since August 2009, Al Huraimel has steered the group’s transformation from a prominent waste manage- ment business in Sharjah to an international holding company with operations in the UAE, KSA, Egypt, and beyond. Establishing Sharjah as a world-class city, his innova- tive business insights helped mastermind BEEAH’s key plan for environmental sustainability. Al Huraimel’s strategic focus on sustainability and digiti- sation has enabled the group's significant growth. His exper- tise spans various industries, including waste management, recycling, clean energy, environmental consulting, educa- tion, training, and green mobility. By diversifying BEEAH Group’s businesses, he has adopted a multi-faceted approach to sustainability, aligning with the UAE’s national agenda and global sustainability goals. BEEAH Group has achieved several milestones, including pioneering the zero-waste journey in Sharjah and establishing the region's first commercial-scale waste-to-energy plant. The group has expanded its presence to key cities in KSA and Egypt, becom- ing a sustainability partner in these regions. Driven by a passion for impactful innovation, Al Huraimel has spearheaded the launch of digital ventures such as re.life and EVOTEQ, supporting digital transformation across sectors. He has also been instrumental in establishing joint ventures to drive green mobility initiatives and nurture entrepreneurship through partnerships with organisations like Sheraa. Prior to his tenure at BEEAH Group, Al Huraimel held leadership positions at prominent organisations such as Emirates National Oil Company (ENOC) and Nakheel, where he demonstrated innovative strategies for international expansion. As a member of various councils and alliances, including the UAE Circular Economy Council and the Alliance to End Plastic Waste, Al Huraimel contributes to shaping national agendas and global initiatives towards sustainability. About BEEAH Group BEEAH, a leading advocate for leveraging Artificial Intelli- gence (AI) to advance sustainability initiatives in the region, is pioneering the development of an innovative AI Executive to revolutionise business decision-making. This initiative reflects BEEAH’s dedication to fostering agility, efficiency, and data-driven operations. The company has announced that its AI Executive is being built on a proprietary Language Learning Model (LLM), designed to distil complex historical data into actionable insights. The company’s headquarters, an architectural marvel, stands as one of the Middle East’s first fully AI-integrated buildings and holds LEED Platinum certification. Powered by Microsoft’s Azure Cloud and John- son Controls’ Open Blue platform, the BEEAH headquarters utilises AI and digital twin technology for energy optimisation and predictive maintenance.64 May 2024 100 MOST INFLUENTIAL ARABS 2024 LUBNA OLAYAN CEO and Deputy Chairperson Olayan Financing Company (OFC) On January 1, 2023, Olayan was reappointed as the chair of the board of directors at Saudi Awwal Bank (SAB) for another term of three years, making her the first woman to hold such a position in a publicly listed Saudi company. Olayan’s extensive leadership experi- ence spans over 35 years as CEO of Olayan Financing Company (OFC) until she stepped down in April 2019. She assumed the role following the merger of SABB and Alawwal Bank, which propelled the bank to become the third-largest lender in KSA. Established by her father in 1947, OFC operates across manufacturing, services, investments, and distribution sectors. Additionally, she presides over the Suliman S. Olayan Foun- dation and the UK-based Alfanar philanthropy organisation, along with holding memberships on key international and local corporate, university boards, and advisory councils. Under Olayan’s guidance, OFC, in collaboration with King Abdullah University of Science and Technology (KAUST) via the Suliman S. Olayan Foundation, launched the Suliman S. Olayan Institute for Innovation and Entrepreneurship. This institute specialises in sustainability solutions for the water, food, and energy sectors and is named in memory of the late visionary and founder of Olayan Group. Besides her notable position on the World Economic Forum’s Board of Trustees since September 2022, Olayan also chairs the Saudi Swedish Business Council. About OFC OFC, headquartered in Riyadh, serves as the cornerstone of The Olayan Group's operations and investment activities within KSA and the wider Middle East. Since its inception in 1969, OFC has developed a diversified investment strategy, embracing public and private equities, strategic alliances, and real estate ventures. The company boasts a robust portfolio exceeding 32 entities, alongside global investments spanning the Middle East, Turkey, and India, all managed by its Riyadh- based team. OFC’s investment approach includes significant stakes in key Saudi stock market entities, a mix of private equity ventures, and targeted strategic partnerships across various industries, from construction materials to consumer goods manufacturing. The real estate division is involved in several developmental projects throughout the kingdom while the investment mix encompasses a balanced assortment of listed equities, private investments, real estate, fixed-income securities, and specialised assets. Moreover, OFC holds a majority stake in Olayan Saudi Holding Company (OSHCO), a prominent Saudi conglom- erate with a diversified presence in commercial and industrial operations across six sectors, including food and beverage, restaurants, health and personal care, information, and communications technology, B2B, and energy services, cementing its position as a key player in the region. LanzaTech Global, a carbon recycling company that converts waste carbon into sustainable raw materials, and OFC have established a joint venture in the KSA to expedite the commercial deployment of LanzaTech’s carbon recycling technology in challenging industries within the kingdom and select areas in the broader Middle East. INVESTMENTarabianbusiness.com 65 100 MOST INFLUENTIAL ARABS 2024 REAL ESTATE MAHDI AMJAD Founder and Executive Chairman OMNIYAT In 2005, Amjad embarked on a journey to establish a real estate company that would not only revolutionise archi- tectural norms but also redefine traditional standards. From the outset, he recognised Dubai’s potential as a magnet for ultra-high net worth individuals and global citizens. His vision was to create a new paradigm in ultra-luxury living spaces, leveraging design to elevate the human experience across all levels. Over the past 18 years, Amjad’s commitment to craftsman- ship and design has played a key role in shaping Dubai’s ultra-lux- ury living space sector. It was his foresight in identifying Dubai’s potential as a global hub that truly anchored OMNIYAT's vision. Guided by his initial vision of transforming Dubai into an ultra-luxury destination, he collaborated with world-renowned architects, designers, and operators. In 2005, he garnered the trust of the late Dame Zaha Hadid and initiated The OPUS by OMNIYAT project even before completing a showcase project, laying the groundwork for subse- quent partnerships with Foster + Partners, Dorchester Collec- tion, Gilles & Boissier, among others. Under Amjad’s leadership, OMNIYAT has introduced remarkable projects such as One at Palm Jumeirah and AVA at Palm Jumeirah, along with exclusive luxury destinations like the ORLA Collection, encompassing ORLA and ORLA Infinity. He envisioned an urban waterfront-living destination in Marasi Bay Marina, featuring The Lana Hotel and Residences and its sister projects VELA and VELA VIENTO. These developments have not only redefined the concept of living but also positioned Dubai as a cultural and architectural beacon. About OMNIYAT Founded in 2005, OMNIYAT has revo- lutionised Dubai’s luxury real estate land- scape, positioning the city as an emerging cultural and architectural hub. Boasting a portfolio valued at $10bn across three destinations and 18 properties, these include The OPUS by OMNIYAT; One at Palm Jumeirah, Dorchester Collection, Dubai; and The Resi- dences, Dorchester Collection, Dubai. In November 2023, OMNIYAT officially commenced the construction of VELA, Dorchester Collection, Dubai, follow- ing the project's launch in June this year. Positioned adjacent to The Lana, Dorchester Collection, Dubai, within Marasi Bay Marina, VELA will encompass waterfront living, with a projected handover in Q4 2026. Spanning 25,000 sq m across 30 floors, and featuring 38 curated and fully furnished resi- dences, VELA will seamlessly blend signature curves, wrapa- round terrace pools, and glass façades. With OMNIYAT’s exclusive partnership with leading hospi- tality brand, Dorchester Collection, marking the Dorchester Collection’s inaugural hotel endeavour in the Middle East. In April 2024, The Lana, Dorchester Collection officially intro- duced the ultimate culinary journey curated by acclaimed chefs Jean Imbert, the 12 Michelin-star chef Martin Berasategui, and world pastry champion Angelo Musa, making The Lana destined to become one of the city’s foremost destinations for exceptional dining. Comprising 39 exclusive residential units, The Lana’s design is meticulously crafted through collaboration with multiple design firms over two years and embodies the contemporary design ethos of Foster + Partners and reflects the core values and aspirations of Dorchester Collection. 66 May 2024 100 MOST INFLUENTIAL ARABS 2024 MARYAM BUTI AL SUWAIDI CEO UAE Securities and Commodities Authority (SCA) Dr. Al Suwaidi holds the historic distinction of becoming the first woman to assume her role within the SCA, marking a key moment in the institution's history as of October 2021. Regarded as one of the few multi-faceted professionals of repute from the region, she boasts over 20 years of experience across a broad spectrum of specialised disciplines rang- ing from AML/CFT compliance, corpo- rate governance, securities regulation including oversight of cash and derivatives markets, listing, trading and operations, insurance markets regulation, credit bureau oversight and Islamic and conventional jurisprudence. Notably, she has also earned recognition from the Finan- cial Action Task Force (FATF) for her outstanding accom- plishments. She also achieved the feat of becoming the inau- gural Emirati woman to be designated as a certified resident expert in evaluating anti-money laundering and terrorism financing regulations by the FATF. This notable achievement followed her successful completion of the International Diploma in Anti-Money Laundering from the International Compliance Association (ICA). She is also credited as being the first Emirati female assessor expert in combating money laundering, Islamic jurisprudence, and terrorism financing. Her professional journey began as a senior legal researcher at the Dubai Educational Zone. In 2022, she joined the SCA as the director of Legal Affairs and Legal Advisor, a significant step in her career trajectory. Dr Al Suwaidi has previously taken on diverse roles, including serving as the director of the Issuance and Disclosure Department, deputy CEO for Legal Affairs, Issuance and Research Sector, and deputy CEO of the Licensing, Supervision, and Enforcement Sector. Dr. Al Suwaidi obtained a Bachelor’s Degree in Sharia and Law from the United Arab Emirates University. Subse- quently, she went on to earn a master's degree in Commercial Law from the University of Wales and a PhD in Law from the University of Leeds, UK. About SCA On 7 February 2024, the SCA unveiled its new "Playbook for the UAE Fund Management Industry." This comprehensive guide outlines the roadmap for the fund management sector in the UAE and establishes guidelines for asset managers oper- ating in mainland UAE. Compiled by industry experts and regulatory authorities, the playbook was officially launched by Dr. Al Suwaidi. During the launch event, she highlighted upcoming regulatory changes set to be implemented from 1 April 2024. The event, organised in collaboration with Stand- ard Chartered, gathered over 200 local and international experts from the Fund Management Industry. The launch of the new playbook marks a significant milestone in shaping the future of the UAE Fund Management industry. It serves as a guiding document, providing direction for industry stakehold- ers and supporting the sector’s continued growth and its valu- able contribution to the nation’s GDP. The playbook covers various topics, including compliance protocols, arbitration and legal framework, financial ecosystem development, finan- cial stability assurance, and regulatory arbitrage elimination. GOVERNMENTarabianbusiness.com 67 100 MOST INFLUENTIAL ARABS 2024 MOBILITY MICHEL AYAT CEO AW Rostamani Automotive Group Michel Ayat’s journey in the automotive industry has been an inspiring one marked by visionary leader- ship and an unparalleled commitment to excel- lence, from pioneering automotive strategies to shaping industry standards. For almost 35 years at AW Rostamani Automotive Group, 17 of which as CEO, Ayat has played an instrumental role in managing some of the world’s most celebrated automotive brands across Nissan, INFINITI, and Renault as part of Arabian Auto- mobiles Company. He also leads AWR Trading Company, the official distributor of world premium brands in allied businesses such as TOTAL Lubricants, AMARON Batteries, CEAT Tires, FORTRON Automotive Treatments, and X-Cool Heat Control Films. Additionally, he oversees AWR Mobility, which offers innovative and quality mobility options for UAE consumers, with renowned Shift Car Rental standing as the most established entity of AWR Mobility, boasting a fleet of over 11,000 vehicles. Recently, under his guidance, AWR also acquired exclusive distributor rights to Chery, Zeekr, and Smart. AWR Automotive Group has emerged as a leading auto- motive and mobility company in the region, with over 50 facil- ities inclusive of all brands and business units, spanning show- rooms, pre-owned showrooms, service centers, and spare parts outlets across the UAE. Ayat’s strategic prowess led him to introduce the ‘Balanced Scorecard’ (BSC) concept that revo- lutionized strategic planning and perfor- mance measurement. This innovative approach led Arabian Automobiles Company to be the first privately owned UAE company honored with the Palla- dium Balanced Scorecard Hall of Fame Award for Strategy Execution. Ayat’s leadership also propelled the company to prestigious awards such as the Mohammed Bin Rashid Al Maktoum Business Award and the Dubai Quality Gold Award, underscoring its unwaver- ing commitment to excellence. In 2023, Arabian Automobiles received Nissan’s Global Aftersales award for a record 23rd time since the award’s inception in 1981. Nissan also recognised the company’s exceptional performance with the Outstanding Performance Award (2020) and Nissan Award for Excellence (2021). The INFINITI divi- sion earned the Infiniti Quality Excellence Award (2021), while AAC received Renault’s PARIS Challenge Award in 2020. Ayat’s leadership has positioned the company as an industry benchmark for excellence, evident in its ISO accred- itation and unwavering commitment to quality management systems. Michel Ayat is also the Chairman of the Dubai Car Deal- ers Business Group (DCDBG) since 2019, which was estab- lished under the umbrella of the Dubai Chamber of Commerce and aims to unite the voices of automotive distributors and foster public-private sector dialogue on important matters impacting the automotive sector in Dubai. Beyond the UAE, Ayat’s achievements within the automo- tive sector are just as exemplary, expanding AWR’s operations into potential emerging markets with the acquisition of a Honda dealership in Delhi and Westway Nissan & Brayleys in the UK, representing leading automotive brands such as Honda, Kia, Mazda, Renault and Dacia, thus cementing his position as a respected thought leader not just in the automo- tive industry but the wider business community.68 May 2024 100 MOST INFLUENTIAL ARABS 2024 Motivated by the desire to contribute to Dubai’s visionary goal of becom- ing one of the most modern and advanced cities world- wide, Alabbar established Emaar in Dubai in June 1997. Today, the company stands as a prominent figure in integrated real estate development. He plays a vital role in Dubai’s growth across various industries, including hospitality, ecom- merce, technology, and others. With a remarkable portfolio of investments and achievements locally and globally, he is recognised as a driving force behind key accomplishments such as the Burj Khalifa and Dubai Mall, developed by his company Emaar Properties. Alabbar is a graduate in Finance and Business Administration from Seattle University, USA. He also holds several honorary doctorates, including from Seattle University, the London School of Economics and Political Science, and Sun Moon University in South Korea. On an upward trajectory Emaar Properties is a major real estate company in the Middle East, known for developing Dubai Downtown which is home to iconic landmarks like the Burj Khalifa and Dubai Mall. With operations in Egypt, India, Pakistan, Turkey, and KSA, Emaar made a significant move in August 2022 by fully acquiring Dubai Creek Harbour from Dubai Holding for $2bn. This acquisition, involving a combination of cash and Emaar Properties shares, resulted in Dubai Holding becoming the second-largest shareholder in Emaar, holding a 7.5 percent stake. Emaar Properties recorded a total reve- nue of $3.9bn from its property development business in the UAE, including Dubai Creek Harbour. The revenue backlog from property sales in the UAE grew to $16.9bn as of 31 December 2023, reflecting a year-on-year growth of around 50 percent. Emaar Development maintained its strong property sales performance in 2023. The company launched 27 new projects across all master plans in the UAE, resulting in property sales of $10.2bn, marking a growth of over 21percent compared to 2022. In 2023, Emaar Development reported revenue of $3.2bn) and achieved EBITDA of $2.2bn, representing an 89 percent increase compared to 2022. DIVERSIFIED MOHAMED ALABBAR Founder and Chairman Emaar, Noonarabianbusiness.com 69 100 MOST INFLUENTIAL ARABS 2024 Emaar Hospitality A testament to his unwavering determination, Alabbar’s journey also unfolds in the hospitality sphere through Emaar Hospital- ity Group. With the aim of establishing homegrown brands that compete with international counterparts, the group stands as a testament to his commitment. It boasts key hospitality assets including Address Hotels + Resorts, Armani Hotels and Resorts, Vida Hotels and Resorts, along with serviced resi- dences, leisure clubs, and a variety of restaurants and spas. Alabbar also serves as the chairman of Americana Restaurants, the largest restaurant operator in the MENA region and Kazakhstan. Operating global brands such as KFC, Pizza Hut, Hardee’s, Krispy Kreme, TGI Fridays, and Peet’s Coffee, along with proprietary brands like Wimpy and Chicken Tikka, Americana Restaurants has been a staple in the region for over 50 years. Alabbar’s passion for real estate ventures extends to other distinguished enterprises, namely Eagle Hills and Nshama. Since its inception in 2014, Nshama has been crafting master-planned neighbourhoods that embody technological advancement, sustainability, and profound community living. Beyond his pioneering role in real estate, his ventures encom- pass retail businesses across over 20 global markets, includ- ing F&B, ecommerce, venture capital, logistics, hospitality, and technology. His transformative vision also extends to ecommerce firm Noon, collaborating with government enti- ties to provide a platform for startups in Abu Dhabi and Ajman. Additionally, he established Noon Food, fostering a sustainable ecosystem for businesses and consumers. Emaar’s approach to sustainability Emaar is strategically driving change across different levels, With a 15 percent year-over-year growth, Emaar achieved group property sales of $11bn in 2023 guided by their dedication to the UAE’s Net Zero by 2050 initiative and sustainability goals. Through various ongoing initiatives, they are focusing on water conservation, emis- sions reduction, clean energy adoption, process optimisa- tion, resource management, waste management, and responsible material usage in their developmental projects and inhabited communities. About Eagle Hills Founded by Alabbar, Eagle Hills aims to develop and reju- venate cities and communities, offering innovative lifestyle solutions tailored to modern living needs. As an Abu Dhabi- based private real estate investment and development company, Eagle Hills leverages its financial strength, exper- tise, and extensive relationships to drive the creation of large- scale, master-planned communities. These communities blend facilities that enhance local economies, support holistic living and working solutions, and cater to both tourists and residents. Eagle Hills undertakes projects both within the UAE and globally. UAE-based projects include Maryam Island and Fujairah Beach in Shar- jah, Address Residences Fujairah, and the Kalba Waterfront. Emaar’s recent projects In June 2023, Emaar revealed a new luxury waterfront prop- erty development called The Oasis by Emaar, with a total investment of $20bn. This project will feature 7,000 residen- tial units, including mansions and villas. A significant portion of the land, approximately one-quar- ter, will be dedicated to enhancing the natural surroundings. This includes the creation of lakes, water canals, expansive parks, jogging tracks, and lush green spaces.Next >